All I'm saying then is one company called Antec took the risk with "our" niche market, so why can't another do the same?
Just because a company makes a lot of money from their [overpriced garbage] gaming and performance lines doesn't mean they can't cater for another market. Look at car companies. They make a lot of money from overpriced gas-guzzling "trucks" for work and family called 4WDs, SUVs, URVs, YRVs et al but they also make small economy cars for students, pensioners and single mothers, hybrid cars for businesses and middle class tax avoiders and so on. Well, you get the picture.
Yes, I've heard all the "they don't really care about us", "we're not profitable enough" reasons. Remember, Antec wasn't always into quiet marketed cases. Their first real attempt was the original Sonata in 2003. It is quite prehistoric to what we have now, but it was a start. Before that, they produced server, gaming and OEM type cases which they copied a lot off Chieftec anyway. But someone there had the guts to change the company direction, they were shrewd, targeting all markets. And look at where they are today. Their range is relatively small compared to CM, Lian-Li and the OEMs, but they still beat them in many markets.
NZXT have tried, but so far their attempts are weak and half-hearted. They are like cases with an identity crisis: "silent", gaming, OEM, try again, recycling bin? But we should not deride them. At least they are having a go.
Nexus, with their expertise in fan cooling and PSU production still haven't come up with a worthy alternative. If they got the case foundation right and then bundled it with their Value 430 PSU, it would be a winner. Even a classic. Alas, we live in hope. It is just not there yet.
The boundaries between "gaming" and quiet/silent PC for all needs and purposes is getting blurred. Why can't a clean lines and utilitarian case be considered for "gaming"? An all rounder PC can be used for gaming, office, media, HTPC, programming -- whatever is required. By that, I conclude that the case makers and their fanboybase are living in an age gone by.
I think eventually this immature juvenile "gaming" PC and case market will get so small that it might become irrelevant. Yes, I am optimistic and hopeful. It continues to thrive because it strikes a chord in men who cannot get over their troubled childhoods, who refuse to deal with reality and instead perpetuate their dreamworld on a computer, where they can feel some sense of power because in the real world they have no power at all. The same reason why young men race cars and end up killing themselves and others.
What will constitute a "gaming" or "performance" case in the future, say five years from now? As we know on SPCR, the industry is moving to SFFs like mATX, mini-ITX and pico-ITX. So cases will get smaller and the utilitarian hi-fi look will take over. And then there will be less room for immature troubled men to perpetuate their distorted views of reality in. Then they
will become the niche market
Yes, I am optimistic. One day, the silencers will win. We will win the hearts and minds of the people. We will convince them that our ways are good for humanity and the earth. And we will all live happily ever... Okay, maybe not. But what if it were true?